Helene Davis loves her job. We sat down with Dance Publicist, Helene, and learned how she created her dream job and started her own business. We were inspired to hear how much joy she derived working with luminaries in the performing arts world and the people who made her job interesting over the years.
Veteran publicist Helene Davis has worked with many of the world’s most acclaimed theater and dance companies and institutions, including Merce Cunningham, the Kirov, Australian Ballet, Miami City Ballet, Les Ballets de Monte Carlos, Alvin Ailey and the Fall for the Dance Festival, and is currently working with Nederlands Dans Theater, BalletCollective, Pilobolus and the NYU Skirball Center.
Helene created public relations and media campaigns for many Broadway productions, including Chicago, Smokey Joes Café, Forever Tango and Swing!, and for many actors including Jake Gyllenhaal, Lin-Manuel Miranda, Sutton Foster, Sarah Jessica Parker, Julie Andrews and Nathan Lane.
She is passionate about helping performing arts institutions increase media coverage, strengthen identity and build audiences.
She founded Helene Davis Public Relations in 2005 in order to work closely with her clients, providing hands-on, individual service. The company is a boutique agency specializing in strategic planning and goal-oriented, creative public relations, press and social media campaigns.
Before striking off on her own as an entrepreneur, Helene served as Director of Press and Marketing of the Manhattan Theatre Club and the 92nd Street Y, and represented New York City Center for 10 years, creating campaigns for 35 Encores productions, 10 Fall for Dance Festivals, and had the great privilege of working with many dance including Angel Corella, Diana Vishneva, Akram Khan, Christopher Wheeldon, Matthew Bourne and Sylvie Guillem.